2440 Media

Software Development Company Debuts New Web Site and Logo by 2440 Media

February 14, 2007

Any marketing professional can tell you maintaining the proper brand identity is essential to the success of every business. Recognizing the need to update their image, Lance Reed, President of Sort-It Technologies, initiated a project to modernize their brand and establish a more progressive identity and position amongst competition in the industry.

Teaming up with Pittsburgh-based Web development company 2440 Media, work began on enhancing the Sort-It brand with a unique logo followed by a completely redesigned Web site . The result: a completely reinvented Sort-It brand and Web presence that builds awareness and customer confidence.

Special features of the site include a customer management system and secure portal providing clients with the solutions they need at a moment’s notice. To maintain compatibility between the Web site and Sort-It’s existing data infrastructure, a distinctive approach by integrating ASP.NET programming language with a pure CSS layout, meeting W3C standards and maintaining accessibility.